6 Best Free AI Sales Tools (2026)

These 6 AI Sales Tools let you start without paying: each has a free plan, is completely free, or is open source.

Quick comparison

# Tool Score Pricing Available on
1 Apollo.io No reviews yet Free plan + paid plans Web, Chrome extension
2 Clay No reviews yet Free plan + paid plans Web
3 HubSpot No reviews yet Free plan + paid plans Web, iOS, Android
4 Attio No reviews yet Free plan + paid plans Web, iOS, Android
5 Lavender No reviews yet Free plan + paid plans Chrome extension, Gmail, Outlook
6 Seamless.AI No reviews yet Free plan + paid plans Web, Chrome extension
  1. 1

    Apollo.io

    No reviews yet Free plan + paid plans

    Sales intelligence and engagement platform with AI prospecting.

    • Business contact and company database
    • Email sequences and dialer
    • Data enrichment
    • AI-written personalised emails

    Best for: Sales development teams, Founders doing outbound, Recruiters

  2. 2

    Clay

    No reviews yet Free plan + paid plans

    Data enrichment and AI research agents for outbound sales.

    • Enrichment from many data providers
    • AI research agent
    • Spreadsheet-style workflows
    • Personalised outreach

    Best for: Growth and sales teams, Revenue operations, Agencies doing outbound

  3. 3

    HubSpot

    No reviews yet Free plan + paid plans

    CRM and marketing platform with Breeze AI agents.

    • Free CRM
    • Marketing, sales and service hubs
    • Breeze AI assistant and agents
    • Email marketing and automation

    Best for: Small and mid-size businesses, Marketing teams, Sales teams starting with a CRM

  4. 4

    Attio

    No reviews yet Free plan + paid plans

    AI-native CRM for modern teams.

    • Flexible data model
    • Automatic contacts from email and calendar
    • AI research and summaries
    • Workflow automation

    Best for: Startups, Venture capital firms, Fast-growing teams

  5. 5

    Lavender

    No reviews yet Free plan + paid plans

    AI email coach that helps sales emails get replies.

    • Live email scoring
    • Personalisation research
    • Mobile preview
    • Tone and readability tips

    Best for: Sales reps, Founders sending cold emails, Sales managers

  6. 6

    Seamless.AI

    No reviews yet Free plan + paid plans

    Finds verified contact data for sales prospecting.

    • Contact finder for emails and phones
    • Real-time verification
    • Chrome extension
    • List building

    Best for: Sales reps, Recruiters, Small sales teams

Questions

What are the best Free AI Sales Tools?

Based on customer scores on TrustKite, the top picks right now are Apollo.io, Clay and HubSpot. The order updates automatically as new reviews come in.

How is this list ranked?

Tools are ordered by their TrustKite score, which comes only from published customer reviews and is adjusted so a single review cannot put a new tool on top. Tools without reviews yet are listed by how widely used they are. No company can pay to be included or to rank higher.

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