Buffer
What is Buffer?
Social media scheduling with an AI assistant for posts.
Buffer is a social media management tool for planning, scheduling and publishing posts across Instagram, Facebook, LinkedIn, X, TikTok, Pinterest, Threads, Bluesky and more. It also offers analytics and engagement tools.
Its AI Assistant helps brainstorm ideas, write and repurpose posts for each platform. Buffer is known for its simple interface and remote-first company culture. A free plan covers a few channels, with paid plans for more.
Key features
- Schedule posts to many networks
- AI Assistant for writing posts
- Analytics
- Engagement inbox
- Link-in-bio page
Best for
- Small businesses
- Creators
- Small marketing teams
Key facts
- Founded
- 2010
- Based in
- United States
- Category
- AI Marketing & SEO
- Pricing
- Free plan + paid plans
- Available on
- Web, iOS, Android
- Website
- buffer.com
Compiled by TrustKite from public information. Last updated 24 October 2026. Own this business? Claim it to edit these details.
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Write the first reviewQuestions about Buffer
What is Buffer?
Buffer is a social media management tool for planning, scheduling and publishing posts across Instagram, Facebook, LinkedIn, X, TikTok, Pinterest, Threads, Bluesky and more. It also offers analytics and engagement tools. Its main features include: Schedule posts to many networks; AI Assistant for writing posts; Analytics; and Engagement inbox.
Who is Buffer for?
Buffer is a good fit for: Small businesses; Creators; and Small marketing teams.
Is Buffer free?
Buffer has a free plan, with paid plans that add more usage or features. Prices change often, so check the official website for current plans.
Where can I use Buffer?
Buffer is available on Web, iOS and Android.
Where is Buffer based?
Buffer was founded in 2010 and is based in the United States.
What do customers say about Buffer?
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What are the alternatives to Buffer?
Popular alternatives to Buffer include Semrush, Ahrefs, Surfer and Frase. Compare their scores and reviews below.
