Mailchimp
What is Mailchimp?
Email marketing with AI content and send-time optimisation.
Mailchimp is an email and marketing automation platform for small and growing businesses. It helps create newsletters and campaigns, build audiences, automate customer journeys and connect with online stores.
AI features help generate email content, suggest subject lines, recommend send times and segment audiences. Mailchimp is owned by Intuit. A free plan is available for small lists, with paid plans for more contacts and automation.
Key features
- Email campaigns and newsletters
- Marketing automation
- AI content and subject lines
- Send-time optimisation
- E-commerce integrations
Best for
- Small businesses
- Online stores
- Newsletter creators
Key facts
- Made by
- Intuit
- Company founded
- 2001
- Based in
- United States
- Category
- AI Marketing & SEO
- Pricing
- Free plan + paid plans
- Available on
- Web, iOS, Android
- Website
- mailchimp.com
Compiled by TrustKite from public information. Last updated 24 October 2026. Own this business? Claim it to edit these details.
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Write the first reviewQuestions about Mailchimp
What is Mailchimp?
Mailchimp is an email and marketing automation platform for small and growing businesses. It helps create newsletters and campaigns, build audiences, automate customer journeys and connect with online stores. Its main features include: Email campaigns and newsletters; Marketing automation; AI content and subject lines; and Send-time optimisation.
Who is Mailchimp for?
Mailchimp is a good fit for: Small businesses; Online stores; and Newsletter creators.
Is Mailchimp free?
Mailchimp has a free plan, with paid plans that add more usage or features. Prices change often, so check the official website for current plans.
Where can I use Mailchimp?
Mailchimp is available on Web, iOS and Android.
Who makes Mailchimp?
Mailchimp is made by Intuit. Intuit was founded in 2001 and is based in the United States.
What do customers say about Mailchimp?
Mailchimp has no customer reviews on TrustKite yet. If you have used it, your review will help others decide.
What are the alternatives to Mailchimp?
Popular alternatives to Mailchimp include Semrush, Ahrefs, Surfer and Frase. Compare their scores and reviews below.




